НовостиАрвида Бистрём снялась
в кампании adidas Originals

adidas Originals выпустили осенне-зимнюю кампанию «Superstar» — героями съемки стали активисты, которых марка назвала «иконами завтрашнего дня»: шведская художница Арвида Бистрём, модель Барби Феррейра, исполнительница Киран Ганди, скейтбордистка Рейчел Винберг, активист Шиутезкатл Мартинез (Xiuhtezcatl Martinez) и рэпер Халиф Диуф.

Arvida Byström (@arvidabystrom) is an artist, photographer, model and cyber sensation. Known for her photography, which questions femininity and gender standards using so-called “girly” aesthetics. The #SUPERSTAR Bold Women's is in stores now.

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Kiran Gandhi (@madamegandhi stage name: Madame Gandhi) is an activist and electronic music artist. The former drummer for M.I.A. and the iconic free-bleeding runner at the 2015 London Marathon, she now writes music that celebrates the female voice. The womens #SUPERSTAR Slip-On is available now.

A post shared by adidas Originals (@adidasoriginals) on Sep 20, 2017 at 6:15am PDT

Xiuhtezcatl Martinez (@xiuhtezcatl), climate activist and hip hop artist, he uses his voice to educate on the state of the earth. Inspiring his generation to take action to protect the planet. Xiu’s book lands in stores this month. He wears the Utility Black/Grey #SUPERSTAR, cop it in stores now.

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@Khalif Diouf (stage name: Le1f) is a rapper and producer that has garnered attention for their unique and subversive musical and performance styles. As an advocate for freedom of expression, Khalif believes that people should say and do whatever they want, regardless of what others think. Shop the iconic #SUPERSTAR now.

A post shared by adidas Originals (@adidasoriginals) on Sep 19, 2017 at 10:35am PDT

Founding member of The Skate Kitchen, Rachelle Vinberg (@rachellevinberg), hopes that her visibility within the skate community inspires girls to join the scene. A strong believer in living in the moment, being open and unguarded, and letting whatever happens, happen. A classic, the #SUPERSTAR in stores now.

A post shared by adidas Originals (@adidasoriginals) on Sep 19, 2017 at 5:56am PDT

Body positivity activist Barbie Ferreira (@barbienox) is passionate about inclusion and representation for all regardless of body type, gender, sexuality or race. She aspires to be a role model for young girls, showing them they too can do whatever they want, despite society telling them otherwise. The #SUPERSTAR is available now, 🇺🇸 tap the tag icon to shop 🛍.

A post shared by adidas Originals (@adidasoriginals) on Sep 19, 2017 at 12:54am PDT